Tee Up | Video Production + Brand Photography

Boston, MA

CHALLENGE:

BHM was approached by Tee Up to create a series of short-form video and still image assets to support the launch of their new Mag-Zip vest, in addition to featuring their signature golf joggers. The goal was to showcase the vest in its natural environment on the course, and to create videos that would perform well on Instagram and TikTok.

PRODUCTION:

To accomplish our goal, we had an epic day of shooting at the beautiful Nashawtuc Country Club in Concord, MA. The shoot involved filming several distinct reels, in addition to general video footage and still images. We started on the driving range before capturing footage in several different locations around the course.