JPPilates | Video Production + website development Updates

Charlestown, MA

Challenge:

We here at Bunker Hill Media have been working with Jenn Phelan, the most incredible pilates instructor and owner of JPPliates, for quite some time now and every project that we’ve put our heads together on has been a dream! Jenn first approached us to capture photos of a large class she was planning for May day. We delivered both photos and videos of the event and since then the rest was history. We’ve partnered with Jenn to capture content that has elevated her digital presence and have worked closely with her to deliver some pretty epic video content that has been seen by the masses. Whether it’s creating a video to match the newest viral videos online or even getting our mats out and recording some full length classes for her on demand clients working with Jenn is always a blast!

Here’s a fun fact - we also revamped Jenn’s website on Squarespace! The site needed to feature new content, more photos + video and it had to be adjusted to work better with the platform’s newest updates and features. Jenn was so stoked on the outcome of our website redesign and we have to admit we were too!

Production:

We’ve embarked on 20+ video projects with Jenn ranging from class coverage to storytelling to actually filming pilates classes for her on demand platform. Each production typically involves our Sony FX3, some Rode audio gear and a few lights to brighten up the space. We have loved getting to brainstorm different ways to elevate her business. Some of the productions have involved early mornings, hard workouts, and some awesome team work. Jenn has mostly been focused on boosting her social media presence as well as adding some stellar images to her site and ads found online. This has really allowed us to expand our field production skills into the vertical shooting world - one we’ve actually grown to love over the years!

Deliverables:

We’ve really got a long list of deliverables for Jenn! They all fell some where along the lines of formats like this:

(a ton of) :30 - :60 second vertical broll based videos

(a ton of) x :60 - 1:30 second/minute vertical narration based video

(a ton of) x 20+ minute horizontal workout videos for on demand

Photos just a whole lot of them!

Here’s what Jenn Phelan’s saying about Bunker Hill Media:

“Working with Bunker Hill Media has been the best decision I have ever made for my business. They have directed and created reels for me that have successfully converted social media followers into paying clients. The content they produce is visually stunning and captures the essence of who I am and what my business is. More than just videos, their work tells a story and welcomes people into the heart of what I do. They make it seem easy when it's anything but. The icing on the cake is that Gaby and Sam are genuine, FUN, trustworthy and TALENTED humans who make you instantly feel comfortable and like yourself in all settings. I owe them a huge thank you for taking JPPilates to the next level this past year.”